Performance media & answer engine optimization
Meta, Google, TikTok, and Connected TV — managed with a performance-aligned fee model. We win when you win.
ChatGPT, Perplexity, Google AI Overviews. The next generation of search discovery — we're building the playbook now.
Pillar 01 — Paid Media
We don't run your ads on autopilot. We take a percentage of your hard spend — so our fee grows only when your investment grows. Every dollar is optimized like it's ours.
Pillar 02 — AEO / GEO
Buyers are asking AI instead of Googling. Answer Engine Optimization positions your brand to be cited, recommended, and surfaced in the responses that are replacing search results.
Emerging practice — we're building the methodology alongside the market. Early movers gain lasting citation advantage.
Why now
Paid media remains the fastest, most measurable path to growth — and a well-run paid program compounds over time. That's not going away.
But search behavior is shifting fast. A growing share of purchase research starts in ChatGPT or Perplexity, not Google. Brands that show up in those answers today are building a moat that latecomers will struggle to close.
The brands we want to work with aren't choosing between performance today and visibility tomorrow. They're investing in both. Paid drives immediate return. AEO builds durable brand presence in the channels where your next generation of buyers already lives.
Average blended ROAS delivered for Osgoode Marley across Google and Meta — what a performance-aligned partnership looks like in practice.
Of Gen Z already use AI assistants as their primary search tool. That number is growing across every demographic.
Results
Osgoode Marley — Google & Meta
Average blended ROAS
Growth has been exponential. Creative ad performance improved drastically — we saw a real shift in how paid was converting from the first quarter in.
— Mike, Osgoode Marley
AEO early signal — Swear Brands
We're seeing consistent conversion from AI-assisted search queries. The shift in how buyers find us has been real — and Catchfire was ahead of it.
— Drew, Swear Brands
How we work
Paid account structure, creative, attribution, and — for AEO clients — current AI citation footprint across platforms.
Campaign rebuild, attribution setup, and AEO content architecture — structured so every tactic reinforces the other.
Active daily paid optimization alongside monthly AEO content publishing. Weekly test cycles. No set-and-forget.
Budget flows to proven channels. Citation authority compounds over time. Both pillars grow in parallel.
Pricing
Our paid media fee is a flat 15% of your hard ad spend — no base retainer, fully aligned to your performance. AEO starts at $750/mo as a standalone engagement. Bundle both into Blaze and we'll scope a custom program around your goals.
15% of ad spend
Best for $5k–$40k/mo budgets
Starting at $750/mo
For brands ready to own AI search
Custom pricing
Paid + AEO as one integrated program
Clients
Growth has been exponential. The creative ad performance improved drastically — we saw a real shift in how paid was converting from the first quarter in.
We're seeing consistent conversion from AI-assisted search queries. The shift in how buyers find us has been real — and Catchfire was ahead of it.
We've scaled content creation efficiently and reached new households we simply weren't touching before. The precision in targeting has been a major unlock.
Paid media audit
We'll pull apart your current paid setup and show you exactly what's underperforming — no strings attached.
Book a paid audit →AEO / GEO audit
We'll run your brand through the major AI engines and show you your current citation footprint — and the gaps your competitors are filling.
Book an AEO audit →